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Pricing

One product, three tiers.
Every feature, every tier.

No locked features. No upsells. Pick by how many stores you run. Try it free for 7 days — cancel anytime.

Captain

For solo operators running a single store.

$82/mo

Billed annually at $984

  • 1 Shopify store
  • Ford, your AI co-founder
  • Every feature — no tier gates
  • Unlimited team seats + custom roles
  • Generous monthly AI allowance — Ford, listings, images & research
  • Email support
Most popular

Crew

For scaling brands with a small team.

$166/mo

Billed annually at $1992

  • Up to 3 Shopify stores
  • Ford on dashboard + Slack + Telegram
  • Every feature — no tier gates
  • Unlimited team seats + custom roles
  • Larger monthly AI allowance — Ford, listings, images & research
  • Priority support

Fleet

For multi-brand operators running at scale.

$290/mo

Billed annually at $3480

  • Unlimited Shopify stores
  • Ford everywhere + voice cockpit
  • Every feature — no tier gates
  • Unlimited team seats + custom roles
  • Largest monthly AI allowance — Ford, listings, images & research
  • Direct founder support + onboarding call

7-day free trial · card on file, not charged until day 8 · cancel anytime · prices in USD

Every feature, tier by tier

What you actually get.

Click any row to expand it. The columns show what each tier includes.

Surface
Captain
Crew ⭐
Fleet

A checkmark means it's included at every tier. Text shows how the tiers differ.

Custom Enterprise

Running a portfolio at scale?

Holding companies, DTC portfolios, agencies managing many brands. Invoiced billing, a dedicated account manager, tailored onboarding, and custom contract terms — on top of the unlimited stores Fleet already includes.

  • Invoiced billing (NET 30)
  • Dedicated account manager
  • Tailored onboarding + training
  • Custom contract + SLA
  • Starts around $599/month
Talk to us
Partner program

Agency, creator, or coach?

Free to join. Earn 30% of revenue for 12 months on every paying customer you refer, paid monthly. Your clients pay their own subscription — you earn on top.

  • Free to join
  • 30% commission for 12 months per referral
  • 20% off for 3 months for referred customers
  • Self-serve referral dashboard
  • Monthly payouts via Stripe or PayPal
Learn more
Questions

Straight answers.

Your card on file is charged for the plan you chose at signup. Cancel during the trial and you're not charged. Your data stays read-only for 30 days after cancellation, then is purged.

Ready?

Try it free
for 7 days.

See your real numbers the same day. Cancel anytime during the trial — no charge.

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No charge until day 8 · cancel anytime · live in 10 min